Allaster is Sports Executive of the Year

By Don Goodwin

The 2007 Canadian Sports Executive of the Year, to follow 2006 recipient, Stacey Allaster, will be named on October 25th.

Stacey Allaster

Stacey Allaster


A 15-year veteran of Tennis Canada and one of the most successful executives in the sport, Stacey Allaster, Vice President of Sales and Marketing and Tournament Director of the Rogers Cup went to the Sony Ericsson WTA Tour on January 1, 2006 as its President.

Responsible for the areas of marketing, public relations, television and tournament and player relations, Allaster will look to add to her already-proven track record in those areas, and also will play a key role in Tour sales efforts

More about Stacey in the ‘Awards’ section of this website.